We make shirts because we are passionate about them: we wear them and cherish them.
We've partnered with a family owned artisan factory, directed by Ann, a mum. She works with her husband and goes home for lunch to see her child. If you visit the factory at mid-day, you'll find it almost empty: all the workers will be back home or out for lunch... maybe a plate of noodles. The owner strongly supports family and flexibility and a clean working environment.
Our philosophy revolves around rules of trade that include no child labour, fair wages and safe working conditions. Our factory complies with the world’s social and environmental ethos. This way you can be proud of your purchases, the quality and the ethics with which our shirts are made.
- Francis of Assisi
“He who works with his hands is a laborer. He who works with his hands and his head is a craftsman. He who works with his hands and his head and his heart is an artist.”
A bit of background
We learnt to make shirts in Italy and now we produce them in China in a "shirt-only" factory. This ensures highly skilled craftsmanship (our tailors know that shirt-making is different from general clothes making). Details don't get lost when you can focus on one art.